AI07 Using AI to Strengthen Market and Competitive Intelligence Research
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Using AI to Strengthen Market and Competitive Intelligence Research
By the end of this module, participants will be able to apply a structured workflow for using AI in market intelligence and competitive context-building.
In this course, we will cover:
- How to use AI to clarify a business question add context and organize research topics
- Understanding how AI can help organize, synthesize, and review large volumes of information without replacing human judgment
- Applying an expert-led vetting framework to AI-supported market intelligence outputs
- Using AI to support faster, more structured desk research, secondary learning, and competitive intelligence work

Who should attend
- Researchers who want to use AI more effectively in market and competitive intelligence
Available Sessions
September 16
This course is only included in the Full AI Certificate.
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