Jeff has overall responsibility for the operational units at Burke. Jeff also directs Burke's research and development initiatives, leads Burke's executive management committee, is the chairman of Burke’s Board of Directors, and serves as a strategic advisor to many of Burke’s key client accounts.
Jeff is a frequent presenter at industry events including the AMA Marketing Research Conference, AMA A/R/T Forum, the AMA Applied Research Methods events, the AMA Explor Forum, the AMA Advanced School of Marketing Research, the annual ARF Convention, and the ESOMAR Congress. His research papers have been published in professional journals such as the Journal of the Market Research Society, Research magazine, Admap, Quirk’s Marketing Research Review, and the CASRO Journal. Jeff authored a chapter in The Handbook of Marketing Research, which received a Choice Award for Outstanding Academic Title in 2007.
A recognized authority in the area of online research and panels, Jeff was named the 2007 Executive of the Year by RFL Communications’ Research Business Report (RBR), in acknowledgment of his contributions to the betterment of the marketing research industry.
Jeff has served as a past Chair of the A.C.Nielsen Center - University of Wisconsin External Advisory Board, and as past Chair of the MMR Advisory Board at the University of Georgia, and currently is a member of the Board of Directors and Treasurer for CASRO.
Jeff joined Burke in 1987. He received a B.S. from Virginia Tech and an MBA from the University of Cincinnati.