RA20 Applied Generative AI for Market Researchers
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Applied Generative AI for Market Researchers: Evolving from Machine Learning to AI Agents
In this two-hour course you’ll gain a better understanding of generative AI, including its evolution from Machine Learning to the use of AI agents, and how Gen AI is shaping the future of insights discovery. Through hands on activities and case studies, you’ll see practical uses of AI in action. You’ll take away usable workflows and a decision framework that clarifies where generative AI fits best in each phase of the research process.
In this short course we will provide insight into:
- Types of machine learning and AI
- Generative AI; What it is and why it is important to insights and data analysis professionals
- A decision framework to know when and how to bring generative AI into a project
- An introduction to agentic AI
- Hot topics such as synthetic data, chat bots,deep research, etc.
Who should attend
This course is designed for those who are interested in hearing what’s new in the industry as it unfolds, and how to apply the latest capabilities to their insights work.
Available Sessions
October 29
$295
VIRTUAL 1:00 – 3:00 PM ET
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Register today for Applied Generative AI for Market Researchers!