RA21 Navigating Today’s Online Sample Sources: Debunking Industry Myths to Maximize Confidence in Your Data
Navigating Today’s Online Sample Sources: Debunking Industry Myths to Maximize Confidence in Your Data
In this course, we will highlight common myths surrounding modern sample acquisition and share how best to navigate and guard against these misconceptions. Sampling experts will share data from recent R&D, detailing the prevalence of quality threats and their potential impact on the composition of samples and the integrity of the resulting data.
In this short course we will provide insight into:
- Gain knowledge about the evolving online sample landscape and learn the importance of thorough and active sample management
- Discover how strong sample design paired with preemptive and in-survey quality detection methods can help ensure high sample quality and confidence in your results and insights
- See data from different types of online sources that demonstrate the importance of decision-making based on blended information from today’s sample landscape
Who should attend
This course is for those who want to be empowered to think strategically about sample and to make better, more informed decisions throughout the insights projects you lead or outsource. You’ll be well equipped to strengthen your partnerships with current and future sample providers.
Available Sessions
March 27
VIRTUAL: 1:00 – 3:00 PM ET
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Register today for Navigating Today’s Online Sample Sources!